Research-based standards for sustainable winegrowers

LIVE supports environmentally and socially responsible winegrowing through third-party certification and education. Our roots are in the Pacific Northwest and our standard is internationally accredited.

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Acres of Biodiversity

What We Do

Since 1999, LIVE has independently certified the sustainable practices of winegrowers in the Pacific Northwest, using the latest in university research and internationally accredited standards. We provide regional education to preserve the human and natural resources of the wine industry. We welcome you to learn more about our standards.

  • Preservation — Native habitat, watershed quality, and wildlife are protected and improved through rigorous biodiversity requirements and whole-farm certification.
  • Social Issues — Worker health and safety standards and good neighbor policies are an important function of our rigorous vineyard and winery standards.
  • Certification — Cutting-edge third-party certifications that address issues ranging from energy and greenhouse gas reduction, to water and waste management, to materials sourcing.
  • Community — A healthy, vibrant community that actively works to improve the quality of the natural and built environments in which they live and work.


For inquiries related to certification, education, outreach, and administration. Chris has been with LIVE since 2007.

Chris Serra
Chris Serra
Executive Director

For inquiries related to outreach and education outside of Oregon. Brighid joined LIVE in 2017.

Brighid O'Keane
Washington and Idaho Outreach Coordinator
Don Crank
Don Crank

Red Winemaker at A to Z Wineworks/Rex Hill

Wynn Peterson-Nedry
Vice-Chair, Winery Certification Officer

Winemaker at Chehalem

Bruce Sonnen

Vineyard Operations Manager at Van Duzer Vineyards

Eugenia Keegan

General Manager and Winemaker at Gran Moraine

Daniel Sweeney
Vineyard Certification Officer

Assistant Vineyard Manager at Quail Run Vineyards

Barbara Bond

Emeritus Professor at Oregon State University and Owner of Bois Joli Vineyard

Kevin Corliss
Kevin Corliss

Vice President of Vineyards at Ste. Michelle Wine Estates

James Whitelatch

Operations Manager at Claar Wine Group

Tom Danowski
Tom Danowski

Executive Director, Oregon Wine Board and Oregon Winegrowers Association

Moya Shatz Dolsby
Moya Shatz Dolsby

Executive Director, Idaho Wine Commission

Dan Kent
Dan Kent

Executive Director, Salmon-Safe

Vicky Sharlau
Vicky Scharlau

Executive Director, Washington Association of Wine Grape Growers

Chris Lake
Chris Lake

Director of the Southern Oregon Wine Institute at Umpqua Community College

Jason Tosch
Jason Tosch

Vineyard Manager at Anne Amie Vineyards

LIVE certification creates a brand position that most other wine regions simply don't have. To be able to say your winery and vineyards have achieved the highest certification in the world for sustainable viticulture, now that's pretty powerful.

— Maria Ponzi, Ponzi Vineyards

Recent News

Keep up to date with the latest news from LIVE. We will post important announcements and other timely resources for you here.
Our Certification and Industry Partners
Salmon-Safe IOBC Vinea OWB and OWA Idaho Wine Commission WAWGG

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