Please welcome NBA and Oregon wine star CJ McCollum to the LIVE Board of Directors!
CJ has a killer crossover, from the court to his family’s own sustainable Oregon wine brand. As the owner of McCollum Heritage 91, he sees the future of wine as being sustainably grown.
“I want to create a legacy that will last for generations.”
In the family’s decision to find a winemaker for their label, CJ and Elise kept sustainability top of mind. They chose to collaborate with Adelsheim Vineyard in part because of their LIVE certification.
The McCollum’s wines are made in Adelsheim’s LIVE certified winery and are made from 100% LIVE certified grapes from their vineyard, McCollum Family Vineyard. With ties to the growing number of NBA wine fans, a new vineyard of his own, and a passion for sustainability and great wine, CJ will be a valuable voice on our board.
LIVE's 2024 Annual Meeting
Registration is open for LIVE's 2024 Annual Meeting! We hope you can join us this March. As we did last year, this year's Annual Meeting will be held over two days: Day 1 March 20: Free Virtual Board Meeting & Updates. Get Free Ticket Day 2 March 21: In-Person Event at the Chehalem Cultural Center...
Growing Oaks Update
Join us in our goal to collect 100,000 acorns to plant 10,000 Oregon White Oaks back into the Willamette Valley. Our Growing Oaks initiative with Willamette University continues and we’re looking for acorn-collecting volunteers!