Please welcome NBA and Oregon wine star CJ McCollum to the LIVE Board of Directors!
CJ has a killer crossover, from the court to his family’s own sustainable Oregon wine brand. As the owner of McCollum Heritage 91, he sees the future of wine as being sustainably grown.
“I want to create a legacy that will last for generations.”
In the family’s decision to find a winemaker for their label, CJ and Elise kept sustainability top of mind. They chose to collaborate with Adelsheim Vineyard in part because of their LIVE certification.
The McCollum’s wines are made in Adelsheim’s LIVE certified winery and are made from 100% LIVE certified grapes from their vineyard, McCollum Family Vineyard. With ties to the growing number of NBA wine fans, a new vineyard of his own, and a passion for sustainability and great wine, CJ will be a valuable voice on our board.
LIVE Plus Certification Available
We are happy to announce a new certification option called LIVE Plus. This designation is available for those members who have demonstrated an extraordinarily high level of sustainable winegrowing. We have posted the rules below for earning LIVE Plus in the vineyard and for using the certification...
It's Pollinator Week
Happy Pollinator Week! In honor of this week, we wanted to create a short, instructional video to serve as an aid for LIVE growers aiming to meet Bee Friendly Farming requirements. This video addresses: LIVE required Bee Friendly Farming standards & how to meet them including the 3% forage...